Business Movement

Central Retail expands business on the Andaman coast, strengthening its strategic location with a “WORLD-CLASS TOURISM DESTINATION” in a 1.1 billion Baht investment with the launch of Robinson Lifestyle and Robinson Department Store Thalang, responding to the growing purchasing power in Phuket, starting on 25th August 2022.

Central Retail Corporation Public Company Limited (CRC) continues to expand its business in the 3 rd quarter of 2022 following the CRC Retailligence strategy to become Central to Life for everyone while simultaneously growing and strengthening its sustainable business and taking responsibility of the community. Recently, it has launched a large-scale project, Robinson Lifestyle and Robinson Department Store Thalang, to strengthen one of Thailand’s most strategic locations on the Andaman cost, Phuket, as a “World-Class Tourism Destination” which will become an international city in the future. Thalang district is a center of transportation of the province and plays a significant role in driving Phuket’s economy and tourism. The spending power of Phuket locals, Thai travelers, and foreign travelers is on the rise. Designed under the concept “ Design Your Own Journey ”, this new destination welcomes everyone in the family to design their own journey through dining, shopping and relaxing all in one place. With Sino-Portuguese architecture which reflects the province’s unique charms combined with the beautiful surrounding sea, the shopping center and department store are constructed using local materials and decked with local decorations which are environment friendly, making it the perfect place for every family in Thalang and Phuket.

Mr. Philippe Jean Broianigo, Chief Executive Officer of Property Business Development, Robinson Lifestyle under Central Retail, said, “ Phuket province is a strategic location on the Andaman coast, and has among the highest potential in Thailand. It is a ‘World-Class Tourism Destination’ thanks to its world-famous beaches loved by Thais and foreigners. As a result, it generates the highest revenue among Southern provinces, and is second to Bangkok only. The number of local and international visitors has continued to increase after the country has reopened and the purchasing power is growing. Phuket is on track to become an international city, leveraging its natural destinations to add value in various aspects to become the region’s and the world’s tourism hub in the future. Thalang district is the province’s transportation hub. Therefore, we have introduced our 26 th store here, Robinson Lifestyle Thalang , in a 1.1-billion-Baht investment. The store covers an area of 44,000 sqm in a two-storey building, located only 30 minutes from Phuket International Airport. This new store will be a new ‘Lifestyle and Experiential Community’ which offers another level of shopping experience and generates sustainable growth for the community while also driving the province’s economy and tourism, in line with the growing spending power of both locals and Thai and international visitors. This project also creates an additional 1,200 jobs .”

On behalf of a significant partner, Ms. Rvisra Chirathivat, Chief Marketing Officer of Robinson Public Company Limited, talked about this partnership, “Robinson Department Store has operated in Phuket for a long time and has been well-received by Phuket locals and those from nearby provinces, as well as visitors from around the world. We have two branches in Phuket right now: Robinson Phuket and Robinson Jungceylon Patong, the latter expected to resume business in November 2022. To expand our business and to cater to every need and lifestyle of families in Phuket, and to pick up on positive signs of the recovery of the province’s economy and tourism after the country reopened, we believe in the potential of Phuket and Thalang and have therefore introduced a new store, Robinson Department Store Thalang. What makes this branch special is its wide array of products and services from more than 250 Thai and international brands in all product categories, such as beauty products, fashion for men, women and teens, watches and jewelry, mother and baby products, home products, beddings, and appliances. Its design is also unique and blends well with the shopping center, inspired by Phuket local art and way of living that appear in people’s homes, such as Chinese roofing tiles and clerestories. We also design each zone for each product category with inspiration from a Chinese village, each linked to one another as Robinson Village, so that everyone can shop conveniently and pleasantly in a unique experience that is different from other department stores. We use different colors for each department to make shopping more colorful, such as blue for menswear, peach for womenswear, green for young fashion, yellow for mother and baby products, and orange for home products. We use local and natural materials in our construction and decoration to minimize the use of plastic.”

Highlights that await families in Thalang and Phuket to ‘Design Your Own Journey’ through dining, shopping and relaxing in one place at Robinson Lifestyle Thalang include many different zones, special promotions, and fun activities that you don’t want to miss, such as:

  • Meet all lifestyle needs with leading specialty stores like Supersports, B2S & Office Mate, Power Buy and more.
  • Delicious destination for food lovers, with famous restaurants and brands such as KFC, Bonchon, The Pizza Company, Sizzler, MK Restaurant, Yayoi, Shabushi, Hachiban Ramen, Santa Fé Steak, Lao Yuan, Clear85 Shabu, Sukishi, Bar B Q Plaza, Starbucks, Swensen’s, After You, S&P, Pancake Corner, Vanilla Tea Room, Refresh Tropical, Lavanille, and more. The Food Park is decorated in the concept of ‘Food Journey On The Beach’, covering an area of 1,100 sq m, with famous street food eateries known and loved by Phuket locals, such as Metro Roasted Duck, Kejmukda, Thanon Bangkok Pad Thai, Wanlamoon, and Hoi Tian Lao Noodles. Customers can enjoy more convenience with free Wi-Fi, co-working space, café zone, and touchless payment options such as QR code, Prompt Pay, and Dolfin Wallet.
  • Enjoy non-stop entertainment at SF Cinema and Echo playland.
  • Heaven for fashionistas and beauty lovers with brands like Mc Life, Taywin, Top Charoen, KT Optic, Moshi Moshi, Darte, Miniso, Watsons, Oriental Princess, Heritage Clinic, Beautrium, and more.
  • Full scale services such as service centers by AIS and DTAC, TTB bank, Easy Money, Autobacs car care, and Phoenix.
  • Another level of shopping experience at Tops , a leading food retail store of Thailand, with a wide array of local and international food items, consumer products, and ingredients from the best sources. Enjoy your shopping experience in concept zones and indulge in excellent services for a seamless shopping experience such as Personal Shopper by adding LINE @TopsThailand to shop conveniently anytime and get special opening deals and offers.
  • First stores for top brands at Robinson Lifestyle such as Miss Beach, FYS.findyourstyle, Havaianas, U Diamond, Chaco, Camille & Dalaya, 2 Wallets Exchange, Good Dental Clinic, and more.

Robinson Lifestyle and Robinson Department Store Thalang also continues the company’s mission to build sustainability in the community in which it operates. Under “ Funtastic English Class” , it is offering funds for hiring foreign teachers to teach English to students of Wat Srisunthorn School in Thalang, Phuket, for one semester. In this pilot project, the aim is to create awareness about the importance of English and encourage children to improve their English skills.

Robinson is also joining forces with partners in the shopping center and brands for children, such as Supersports, B2S & Office Mate, Power Buy, SF Cinema, KFC, Mister Donut, Decha Fried Chicken, and Suntory Pepsico Beverage (Thailand), to offer school supplies, items of necessity and lunches for students worth 474,687 Baht in total. Additionally, a donation of 20,000 Baht is also given for charitable activities for the province by the Thai Red Cross Phuket.

The opening ceremony on 25 th August 2022, is packed with special promotions to welcome those who visit the store. From 25 th August - 30 th September 2022, enjoy three-tier chances to win big prizes . Tier 1: Get a chance to play a game to win an 11” iPad Pro and many other prizes from leading brands, worth 1.5 million Baht in total , when spending 800 Baht or more in the department store or shopping center. Tier 2: Get a free Phuket Journey picnic mat worth 690 Baht and a coupon for Baba Yaya costume rental for three hours and a buy 2 get 1 free coupon from Starbucks when spending 1,500 Baht or more in the department store or shopping center. Tier 3: Get a free Phuket Journey hair towel worth 290 Baht when taking photos in Robinson Lifestyle Thalang and posting them on your Facebook, with check-in, and follow Robinson Lifestyle Thalang Facebook page. Enjoy non-stop entertainment, such as a special opening show on 25 th August led by Nadech Kugimiya , a mini concert on 10 th September by Bell Warisara , who is known for her song “Ao Pakka Ma Wong”, Animal Camping with adorable animals during 16 th - 22 nd September, Robinson Lifestyle Thalang Phuket Balance Bike Championship 2022 for mini riders with a special show from Coach Boy Korn Sangkaboon, a national athlete, from 15 th - 23 rd SOctober. Additionally, from 5 th - 13 th November, join Monster Run with a parade of monsters and many other fun workshops.

Robinson Department Store Thalang also has special promotions for the opening of the new branch. From 25 th August - 11 th September, The 1 members can get up to 4,500 Baht discount coupons with conditional purchases from 25 th August - 4 th September, get an extra Robinson gift card worth 500 Baht with a minimum 1,5000 Baht spent on Central The1 Credit Card (limit: 200 redemptions throughout promotion). During 25 th August - 11 th October, get a Sawasdee Robinson
Thalang tote bag with a minimum 3,000 Baht spent (Limit: 1 bag/person/receipt throughout promotion). During 25 th August - 31st October, get 3x The 1 points with a minimum 1,500 Baht spent per receipt. There are also many fun activities taking place at the department store, such as a Robinson Thalang Live Tour on 25 th August from 11am by two beauty queens Renee Veronica Pagano, a Miss Universe Thailand 2022 contestant, and Nita Manita Duangkham Farmer, Miss Thailand 2022 .

On 25 th , 27 th , 28 th August and 3 rd - 4 th September, update the latest fashion trends from top brands. On 10 th - 11 th and 17 th -18 th September, meet Phuket’s favorite and social media star mini diva Fiat . On 25 th August - 18 th September, get a Welcome Coupon Pack when taking photos and posting them on Facebook, set to public, with hashtags #grandopening #robinsonthalang #robinson. Top 30 photos with the most likes will get a Sawasdee Robinson Thalang bag.

You are invited to ‘Design Your Own Journey’ through dining, shopping and relaxing all in one place at Robinson Lifestyle and Robinson Department Store Thalang, ready to open from 25 th August 2022 onwa rd s, open daily from 10 am-09 pm with stringent COVID-19 safety protocols under Robinson Lifestyle / Robinson Clean & Safe which comply with the government’s health and hygiene measures.

For the latest news about Robinson Lifestyle and Robinson Department Store Thalang, visit Facebook Fanpages: Robinson Lifestyle, Robinson Lifestyle Thalang, Robinson Department Store and Robinson Department Store Thalang.